How Website Accessibility and New Privacy Laws Are Actually a Competitive Advantage
As an existing business or new startup, the first thing that comes to mind when you consider your small business website design is probably not website compliance. Rather, your mind is probably racing through a myriad of thoughts, such as:
- We want a great website design, something that makes our company look modern.
- The website must work on mobile devices as so many people do research on smart phones today.
- What should be on the website? Do we just copy the content from our PowerPoint pitch deck?
And so on. The furthest thing from your mind is website accessibility, website privacy policies, cookie consent, and website security. However, the past several years have been a turning point for these topics, making them far more critical to your entrepreneurial growth from a legal perspective, a website user experience, and even how you rank in major search engines like Google, Bing, and DuckDuckGo.